H54 Does your company use the Internet for…?
Economy Communication (email, skype, etc.) Advertising on Facebook, YouTube, GoogleAds, etc. Selling your products or services over the Internet Purchasing products or services for your company over the Internet Executing banking or financial transactions online Presenting your company through company website Communication with customers/ clients /partners through social networks Provision of customer services or support online Online trainings – internal (organized by your company) or external ones Searching the Internet for innovative ideas, new trends, partners etc. Data storage (i.e. the cloud), web-based applications or other internal operational needs We do not use internet DK/refuse
Balkan Barometer 2022
Region 83 48 27 22 50 39 38 22 14 27 28 2 3
Albania 86 55 41 35 60 78 70 36 29 36 30 1 0
Bosnia and
Herzegovina
78 43 37 35 41 42 42 24 15 33 17 3 3
Croatia n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a
Kosovo* 73 75 24 19 23 15 15 11 6 11 5 3 2
North Macedonia 81 61 27 20 53 27 38 17 33 14 22 3 0
Montenegro 68 43 23 27 30 24 35 13 7 21 14 7 7
Serbia 88 41 20 13 55 35 30 22 6 29 40 1 3
Balkan Barometer 2021
Region 77 54 30 25 44 37 39 24 14 34 26 6 2
Albania 66 58 39 26 29 34 35 25 18 28 21 15 2
Bosnia and
Herzegovina
75 70 47 45 65 58 59 39 27 42 30 4 1
Croatia n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a
Kosovo* 66 55 17 17 33 38 19 17 3 24 6 5 3
North Macedonia 79 50 21 24 50 25 46 25 10 48 28 7 2
Montenegro 83 45 35 19 42 42 36 18 19 32 28 4 2
Serbia 91 45 25 20 49 29 38 21 10 31 44 3 3
Balkan Barometer 2020
Region 85 39 26 26 53 49 38 22 8 34 29 2 1
Albania 80 37 20 21 35 50 50 13 2 16 28 0 1
Bosnia and
Herzegovina
92 55 33 33 56 55 47 26 15 34 36 2 0
Croatia n/a n/a n/a n/a n/a n/a n/a n/a n/a
Kosovo* 67 65 25 15 33 35 37 17 9 27 21 3 2
North Macedonia 88 46 12 15 47 29 47 16 3 33 22 5 0
Montenegro 79 41 38 37 44 38 32 30 10 34 24 5 1
Serbia 86 26 27 28 62 55 30 25 9 41 29 1 2
Balkan Barometer 2019
Region 80 46 26 22 40 42 38 23 10 34   5 1
Albania 76 37 20 17 26 31 33 27 10 25   9 0
Bosnia and
Herzegovina
91 46 31 27 50 50 36 25 17 35   2 2
Croatia n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a   n/a n/a
Kosovo* 78 73 30 24 32 27 51 18 8 31   4 0
North Macedonia 77 27 24 24 59 62 31 27 9 44   4 0
Montenegro 91 39 25 19 36 50 32 16 11 38   2 3
Serbia 67 54 24 19 42 34 48 25 7 30   11 0
Balkan Barometer 2018
Region 83 43 32 27 45 51 37 22 11 38   5 1
Albania 83 60 18 15 35 48 59 19 10 30   3 0
Bosnia and
Herzegovina
92 57 46 39 64 62 46 33 18 39   1 0
Croatia n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a   n/a n/a
Kosovo* 65 51 30 14 21 27 28 14 4 26   14 3
North Macedonia 74 34 17 20 42 31 50 19 4 34   9 4
Montenegro 75 36 26 22 29 37 29 16 9 46   8 1
Serbia 86 34 35 30 48 59 26 20 11 41   3 1
Balkan Barometer 2017
Region 90   50   50 72 55 32         3
Albania 82   27   22 62 71 32         3
Bosnia and
Herzegovina
90   64   59 80 53 40         1
Croatia 97   64   67 84 59 42         1
Kosovo* 75   16   22 49 64 13         2
North Macedonia 86   20   23 45 46 12         4
Montenegro 78   45   38 48 40 18         14
Serbia 90   49   45 69 48 27         4
Balkan Barometer 2016
Region 89   49   48 70 50 31         4
Albania 85   30   21 54 58 24         2
Bosnia and
Herzegovina
92   63   63 78 63 44         4
Croatia 98   55   57 82 53 40         0
Kosovo* 62   38   35 60 49 22         2
North Macedonia 75   21   24 34 37 13         14
Montenegro 83   43   37 54 52 30         13
Serbia 87   49   45 66 41 23         7