Lifting barriers through economy


  • Improved economic competitiveness
  • Business-friendly environment
  • Increased volume of trade and exports
  • Boosted investments (foreign and domestic)
  • Higher level of industrial development
  • Improved access to finance for SMEs
  • Further development of Financial Markets
  • Generating more jobs


  • Overall investment policy framework in the Western Balkans reformed
  • Visibility of the region as a unique investment destination increased
  • Foreign direct investment and regional investments improved
  • Region’s industrial legal framework redesigned in line with the EU standards
  • Region’s priority industries’ value chains included in the EU value chains
  • Legislation for financial markets improved in line with the EU directives which will diversify and improve financing sources for the region’s private sector ventures

Together, we are working to reduce obstacles to investor entry, strengthen investor protection, streamline investor attraction policies and help the region improve its position and integrate in European/global supply chains.

Investments are the main driver of domestic economic growth and job increase, as well as a financing mechanism for building value chains that stretch internationally and allow domestic firms to increase their presence in home and foreign markets, hence supporting export growth.

In order to advance the domestic industrial base that will support investment activities, the work on investments will be further complemented with efforts of the SEEIC Working Group on Industrial Policy to improve the policies and measures for increasing industrial competitiveness and align them with the EU standards and practices particularly on Smart Specialisation (S3), and develop and promote regional industrial value chains in priority sectors.

In order to provide further opportunities for private sector investments, the region needs diversified financial markets and access to funding.

Therefore, the RCC coordinates a holistic approach with technical assistance of the World Bank Group towards unlocking the benefits of broader financial sector diversification for boosting growth, jobs and economic convergence.

Contact Points

Evisi Kopliku

Evisi Kopliku

Expert on Competitiveness